The combination of geographic and demographic information is illustrated by what service?

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The combination of geographic and demographic information is best illustrated by the Prizm service. Prizm is a marketing and consumer segmentation tool developed by Claritas, which classifies the U.S. population into distinct segments based on both their geographic location and demographic factors, such as age, income, education, and lifestyle preferences. This detailed segmentation allows businesses to gain insights into consumer behavior, tailor marketing strategies, and effectively reach target audiences based on where they live and their social characteristics.

This type of service is particularly valuable for marketers seeking to understand regional differences in consumer behavior and preferences, enabling more effective targeting of products and services. By leveraging Prizm's insights, companies can create more relevant marketing messages that resonate with specific demographic groups in particular geographic areas.

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