Which of the following is NOT a typical activity at a trade show?

Hosting a cooking class for customers is not a typical activity at a trade show. Trade shows are primarily focused on business-to-business interactions, where companies display their latest offerings, engage in networking, and facilitate appointments with potential clients or partners. The core activities revolve around showcasing new products and services, networking with industry professionals, and setting up business appointments to drive sales and strengthen business relationships. While trade shows can incorporate various promotional activities, a cooking class is more aligned with a customer-facing event rather than the B2B focus characteristic of trade shows.