Which of the following is NOT a characteristic of a service product?

A service product is defined by specific characteristics that distinguish it from tangible goods. Intangibility means that services cannot be seen, touched, or owned like physical products, making it difficult for consumers to evaluate them before purchase. Inseparability refers to the idea that services are produced and consumed simultaneously; the service provider and the consumer are often present at the same time, which affects the service experience. Perishability highlights that services cannot be stored for later use; they are time-sensitive and any unsold service capacity cannot be saved.

Durability, on the other hand, is not a characteristic of service products. It pertains to tangible goods, indicating how long a product can last before it needs to be replaced or consumed. Since services are intangible and often consumed immediately, the concept of durability does not apply. Thus, the correct answer identifies the term that does not align with the fundamental traits of services as compared to physical goods.